1.1. The Contest is open to legal residents of Australia only, who are eighteen (18) years of age or older at the time of entry.

1.2. To participate, users must have an active email account, Internet access, and a general electronic device capable of running the game.

2.1. Google’s “Tap Tower” Game promotion (the "Contest") begins from 09:00 am AET on September 17, 2025, until 11:59 pm AET on September 21, 2025 (the "Contest Period").

2.2. Google’s “Tap Tower” Game itself (the "Game") will remain available for play until 11:59 pm AET on October 6, 2025 (the "Game Availability Period").

2.3. Winners can redeem their unique discount code from 09:00 am AET on September 26, 2025, until 11:59 pm AET on October 6, 2025 (the "Redemption Period").

3.1. To enter the Contest, visit “Tap Tower” Game digital experience via the provided link: google-store-playground.withgoogle.com.

3.2. Within the experience, you will be able to:
a) Play the rhythm game and achieve a score.
b) During the Contest Period, submit your email address after gameplay to enter the prize competition.
c) (Optional) Share the “Tap Tower” game on social media.

3.3. All entries must be submitted during the Contest Period. Any entries made after this time will not be eligible for prizes.

3.4. You may enter the Contest as many times as you like, but, subject to clause 5.2 below, you can only win one prize.

4.1 Scoring in the Game is based on the player's ability to build a tower by successfully placing blocks. The Game progresses through three distinct eras in the following order: Google, Pixel, and Gemini. Points are awarded based on the precision of placement and the type of block placed. A player's final score is the cumulative total of all points earned from successful placements, including any multipliers.

a) Placement and Scoring: Players earn points by placing blocks on top of each other. There are two ways to score from a placement:
i) Perfect Placement: Placing a block placed perfectly central on your existing tower of blocks. This action earns the player the full points value for that block type.
ii) Standard Placement: Placing a block that is not perfectly aligned but still lands successfully on the tower. This action earns the player a portion of the total possible points for that block type.

b) Block Types: The number of points you earn per block is based on what type of block you place onto the tower.
i) Standard Blocks: Award 1 point for a standard placement and 2 points for a perfect placement.
ii) Gift Blocks: Appear after every 27 successfully placed blocks. They award 10 points for a standard placement and 20 points for a perfect placement.
iii) Powerup Blocks: Appear twice at random within each of the Pixel and Gemini eras. They award points equivalent to a Standard Block and activate one of the following effects:
1) ‘Add Me’ Blocks: Causes the next block to be a Gift Block.
2) ‘Best Take’ Blocks: Causes the next five (5) blocks to be placed perfectly automatically, regardless of the player's timing. The player must still tap to initiate the placement of each block.

c) Score Multiplier (Gemini Era only): During the Gemini era, players can activate a 2x score multiplier by achieving ten (10) consecutive perfect placements. This multiplier will remain active for the next ten (10) blocks placed.

d) Unsuccessful Placement: If a player does not successfully place a block on the tower, they will not earn any points for that attempt.

4.2 Score Submission
a) After successfully completing a Game for the first time during the Contest Period, players will be prompted to enter their email address to be able to submit their score as an entry for the Contest.
b) Subsequent game plays within the same session on the same browser and device will automatically record the new high score if it's higher than the previous one, without requiring another email submission.

5.1. There are three (3) tiers of prizes available. All promotional discount codes are valid for use on a phone on the Google Store Australia.

5.2. Grand Prize: The top-ranking entrant in Australia, determined in accordance with clause 6 below, will receive one (1) promotional code for A$1,000 off an eligible phone purchase. In addition, the Grand Prize winner will also receive the Top 50 Winner Prize. However, per clause 5.5 please note that these need to be used in separate transactions.

5.3. Top 50 Winner Prize: The top fifty (50) eligible entrants in Australia, including the Grand Prize winner, determined in accordance with clause 6 below, will each receive one (1) promotional code for 10% off an eligible phone purchase.

5.4. GStore Newsletter Exclusive Coupon: All entrants who are existing Google Store Newsletter subscribers or who opt-in to subscribe during the contest registration will receive one (1) promotional code for A$50 off an eligible phone purchase. This coupon will be sent via email on September 26, 2025, at approximately 9:00 am AET. However, per clause 5.5 please note that these need to be used in separate transactions to any other prizes.

5.5. Prize Conditions: Each promotional code is unique and may only be used once. To redeem a code, visit store.google.com/au, add an eligible item to your cart, and enter the code during checkout. A Google account is required, and codes cannot be used with guest checkout.

• Redemption Period: All promotional codes must be redeemed between 9:00 am AET on September 26, 2025, and 11:59 pm AET on October 6, 2025 (the "Redemption Period"), after which they will expire.
• Eligible Products: All promotional codes are only applicable to the purchase of any phone on the Google Store Australia.
• Stackability: The promotional codes awarded as prizes from this contest (Grand Prize, Top 50 Winner Prize, GStore Newsletter Exclusive Coupon) cannot be used in combination with each other. However, a single prize code may be used together with other public promotional offers on the Google Store Australia, unless otherwise specified.
• General: Codes are non-transferable and are not valid for cash or a cash equivalent. Google reserves the right to verify the eligibility of all prize recipients.

6.1. Winners will be determined from the top fifty (50) highest eligible scores achieved in Australia during the Contest Period. The single highest-ranking entrant will be the Grand Prize winner. In the event of a tie for any prize position, the prize will be awarded to the entrant who first achieved the tied score.

6.2. The Grand Prize and Top 50 Winner Prize winners will be notified and sent their unique promotional code(s) via email on September 25, 2025. Only prize winners will be contacted. If you do not receive an email by this time, you have not won a Grand Prize or a Top 50 Winner Prize.

6.3. Winners and eligible participants can redeem their unique promotional code(s) on the Google Store Australia during the Redemption Period specified in clause 5.5.

7.1. Google's decisions with respect to the application of these rules are final and binding in all respects.

7.2. Google reserves the right to disqualify any entrant from the Contest if, in Google's sole discretion, it reasonably believes that:

a) the entrant has attempted to undermine the legitimate operation of the Contest by cheating, deception, providing false information or using unfair playing practices or annoys, abuses, threatens or harasses any other entrants, Google, or any judges; or
b) having the entrant participate in the Contest or be awarded a prize would be contrary to applicable law, rules or guidelines.

7.3. Google reserves the right to cancel, terminate or modify the Contest if it cannot be completed as planned for any reason.

8.1. Entrant acknowledges and agrees that Google may collect, store, share and otherwise use personally identifiable information provided during the registration process and the Contest. The following data will be collected:

a) User full name
b) Date and time of entry
c) Email address (hashed)
d) Points scored
e) Email opt-in preference
f) Acceptance of these T&Cs
g) Language preference

8.2. Google will use this information in accordance with its Privacy Policy.

8.3 Without limiting the above, the data referred to in clause 8.1, and any related performance data, will be accessible to Google, Google’s affiliates and PHQ Studios Limited, who is involved in the creation and administration of this game, for the purposes of administering the game and the Contest. Google will take reasonable measures to protect the confidentiality and security of this data.

9.1. Google will not be responsible for: (a) any late, lost, misrouted, garbled or distorted or damaged transmissions or entries; (b) telephone, electronic, hardware, software, network, Internet, or other computer- or communications-related malfunctions or failures; (c) any Contest disruptions, injuries, losses or damages caused by events beyond the control of Google; or (d) any printing or typographical errors in any materials associated with the Contest.

9.2. By entering the Contest, you agree that Google, its affiliates, subsidiaries, advertising and promotion agencies, and their respective officers, directors, employees, representatives, and agents (“Google Parties”) shall not be liable (whether under contract, tort (including negligence) or otherwise) for:

(a) losses that were not caused by our breach of these Rules;
(b) any loss or damage that was not, at the time the relevant contract with you was formed, a reasonably foreseeable consequence of Google breaching these Rules;
(c) losses relating to any business of yours, including loss of profits, revenues, data, opportunity or anticipated savings, or any indirect or consequential losses; or
(d) loss of data stored on the device, or inability to access data.

9.3. The extent permitted by applicable law, the Google Parties’ liability will not exceed $150.

9.4. Nothing in these Rules is intended to exclude or limit Google's or any Google Party's liability for: (i) death or personal injury; (ii) fraud; (iii) fraudulent misrepresentation; (iv) any terms which cannot be excluded or limited by law (including under the Australian Consumer Law); or (v) any liability that cannot be excluded or limited by law.

9.5. If you are a consumer, nothing in this section affects your legal rights.

These Official Rules are governed by and will be construed in accordance with the laws of New South Wales, Australia Any dispute arising out of or relating to the Contest shall be subject to the exclusive jurisdiction of the courts of New South Wales, Australia.

For questions regarding these Official Rules or the Contest, please contact us.

By participating in the Contest, you acknowledge that you have read and agreed to be bound by these Official Rules and Google's decisions, which are final and binding in all respects.